Direct mail works at all levels – to all ages, and is an important marketing pillar that will become more widely used as the GDPR is enforced from May 2018.
A few weeks ago, we were approached by a client to design a roller banner. Now there’s nothing new in that; we supply loads of them every year through our Promo-Banners website…
So here we are again, We’ve had Halloween and Bonfire Night and so, that’s it, boom! – we’re on the Christmas countdown!
A couple of weeks ago I attended a conference where olympic medallist, Kriss Akabusi MBE was the speaker.
There was one particular story that he recounted, that I’ve not been able to get out of my mind since then.
Over recent weeks I’ve picked up on a couple of things that have really shocked me. You know – the sort of thing, where you hear yourself muttering to yourself “… you just never know what’s around the corner…”.
I first saw this on Youtube at the beginning of last year and it’s a great ‘tongue in cheek’ sell of the Ikea 2015 catalogue.
In business we’re always looking at ways to reduce costs and improve efficiency.
We’ve seen consistent growth in the use of direct mail over recent months as clients continue to appreciate the importance it plays in the marketing of their businesses.
This small item on the BBC News website detailing the recent administration of the PaperlinX group could have major consequences for the printing industry over the coming weeks.
Who remembers doing this at school??
I remember my Mum taking a wax crayon, drawing a little orange Goldfish and painting over it with blue water paint. I loved it!
Who’d have thought that something so basic and trivial could be so applicable and important in the printing industry?