Did you hear about Greggs google disaster recently?
What’s the best way for a business to respond to a social media nightmare?
Fight right back!
The bakers who are famous for sausage rolls and steak bakes demonstrated how to turn a PR nightmare into a positive, after their logo was disgraced on Google.
Their normal logo was replaced with let’s say, a rather abusive slogan pulled in from uncyclopedia.wikia.com – not that you need to know that.
Following the incident thousands of people were quick to point out the error and the company was flooded by tweets from Twitter.
Instead of hiding away like some businesses would, the businesses media team reacted brilliantly and had a rather busy day at the office.
So here’s how they handled it……
Well there you have it. Don’t be afraid of the scary public! Challenge them and rise above.